About us

What makes it difficult for many Japanese companies to become global companies? Why cannot they mirror the success they exhibit in the Japanese market in overseas markets? I have been involved in overseas businesses for many companies for over 30 years, and have carried out various cross-border M&A deals as an executive working for Japanese companies such as Enix Co. (now Square-Enix) and large conglomerates such as Microsoft. From these experiences, I have realized that there are huge cultural and perspective gaps between Japanese and foreign companies. Due to these gaps, even if a company, after investment or acquisition, is successfully able to complete financial integration, building mutual trust to boost growth proves to be difficult. As a result, some companies fail to reach their full potential in growth. We, at Bridge & Sun Co., bring in vast and deep experiences from various cross-border businesses and M&A deals in Japan, United States, Europe and India, and an in-depth understanding of both Japanese and foreign values. We believe it is our role to bridge these gaps as we select the Best-Fit candidate for M&A. Our Strategic M&A Advisory focuses on sustainable long-term success of our clients. We strive to be the most trusted ‘Bridge’ connecting culturally unique Japan and other overseas markets.